Bought the ribbed bath towels and wash clothes matched with the ultra plush hand towels. My husband likes the ridges; he feels like they absorb well/somehow feel more absorbent than the ultra plush. I think both are fantastic. Price point better on the ribbed set. No regrets.

These towels are the softest and most absorbent. Love them! I would describe them as "delicious".

Really nice quality , drys well and is very very soft

I am disappointed in a boll and branch product for the first time. Light weight, skimpy size, not very absorbent. Feels like a discount store product and I spent hundreds on the set.

By far the best towels I have ever used. Extremely happy with my purchase. Incredibly soft, comfortable, and absorbs water perfectly.