Since the 1930s, Pininfarina is best known for its automotive designs and former decades along with its partnership with Ferrari. Nowadays Pininfarina is one of the best designing teams working in the architecture, aviation, furniture, retail, and transportation sectors. With a strategic alliance with Pininfarina, Higold furniture has grown fast and become a well-known international brand and one of the leading manufacturers in the industry, nowadays running 70 flagship experience stores in 30 different countries.