Very good quality, thick, soft cotton fabric in a classy weave with just a touch of lurex, which gives it a very, very subtle - definitely not too much - sparkle. It's just what I'd been searching for - a sham cover suitable for use in a living space (and it would be great in a bedroom, too). I personally wish there was an option to purchase the sham cover, minus the pillow. I removed the pillow included (duck feather), replaced it with my preferred cushion (shredded memory foam and gel) and am using (in the standard-size) with my deep-seated Ligne Roset Nomad sofa. Note: the pillow provided would be fine to use as a sham. It just doesn't provide the type of support I need for use leaning back on my sofa.